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Institute of Agribusiness Management, S.V. Agricultural College, ANGRAU, Tirupati – 517 502.
The rapid advancement of modern technologies has brought significant transformations in the agricultural sector and farm level crop intelligence systems have emerged as a potential game changer for the horticulture industry. This study aimed to explore the scope of farm level crop intelligence systems in horticulture crops by investigating their usage in various farm operations. The research also analyzed the association between socio-demographic variables, such as age, education, farming experience, and farm size and the adoption of crop intelligence systems by farmers. The methodology involved collecting primary data through a survey of 100 sample respondents using well-structured schedule. The data were analyzed using percentage analysis to measure the extent of adoption and the chi-square test to assess the associations between variables. The results indicated that among the sample farmers, 50% have adopted crop intelligence systems for their farm operations. These systems were predominantly used for weather prediction (92%), irrigation alerts (100%), forewarning of pest and disease incidence (98%) and decision-making for other farm operations (96%). Regarding the association between socio-demographic variables and adoption of crop intelligence systems, age and education of farmers were found to have no significant impact on adoption. However, there was a significant association between farming experience and farm size with the likelihood of adoption of crop intelligence systems.
KEYWORDS: CIS, Farm level, Horticulture crops, Scope.