M. RADHA*, P. BALA HUSSAIN REDDY, P. GANESH KUMAR, N. SUNANDA AND T. LAKSHMI

Department of Agricultural Extension Education, ANGRAU-S.V. Agricultural College,Tirupati-517 502.

ABSTRACT

The present study was conducted to assess the perception and willingness of farmers to adopt drone technology, with a specific focus on their socio-economic and psychological profiles in Tirupati district of Andhra Pradesh. A random sample of 120 farmers was selected for the study. The findings revealed that a majority (53.33%) of the farmers belonged to the middle-aged category, with 30.00 per cent having attained college-level education and above. Most farmers owned small- sized landholdings (33.33%) and had undergone training related to drone technology (65.83%). In terms of socio-psychological attributes, a significant proportion exhibited medium levels of annual income (84.17%), social participation (47.50%), and extension contact (66.67%), innovativeness (82.50%), achievement motivation (73.33%), economic orientation (76.67%), decision-making ability (85.00%), and scientific orientation (77.50%).

KEYWORDS: Adoption, drone technology, perception, profile and willingness.